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Preparing for a Short-Term Rental Purchase: A Step-By-Step Guide

Investing AdviceAlternative Assets

Mar 23, 2023

Preparing for a Short-Term Rental Purchase: A Step-By-Step Guide

These days, short-term rental investments – such as vacation home ownership or Airbnb hosting – can be a great way to make a return on your money. But to reap long-term rewards, you need to approach any investment with forethought. That’s why we’re offering a step-by-step guide on how to prepare for setting up a short-term rental.

Step 1: Understand Your Rental Objectives 

Before diving into this investment opportunity, identify and recognize your rental objectives. Think about what you’re trying to achieve: Are you looking for a steady income stream? Is your goal to diversify your portfolio or have a more flexible lifestyle? Answering these questions will help you decide about the rental property and the financial commitments that come with it.

Step 2: Research Your Destination

Part of the appeal of short-term rentals is the potential for location-based investment. But when selecting a destination, doing your research beforehand matters. Look into the local economic conditions and the tourism industry. Familiarize yourself with the current landscape, including listings, reviews, and prices of similar properties.

Also, consider the availability of amenities. When you’re choosing a rental property, look beyond the surface. Are there nearby attractions or entertainment options? Are the public transportation or roads well maintained? Taking all of this into account will help you make the right decision.

Step 3: Understand the Laws and Restrictions

Each state and municipality in the United States has its own laws and regulations for short-term rentals. Make sure you know and understand what’s allowed in your area and assess the potential for impact on your neighbors. In addition, you’ll need to find out what type of insurance is necessary to protect your investment.

Step 4: Develop a Marketing Strategy

The way you market your short-term rental will determine what type of clientele you bring in. Think about which channels you’ll use, such as listing on Airbnb or working with local tourism organizations. You should also determine the type of content that will make your property stand out, such as photos, reviews, and descriptions.

Step 5: Set Up the Rental Property

With your destination and marketing strategy in place, you’re ready to make physical preparations for the property. Think about the furniture and amenities required to make the rental appealing. You may also want to schedule regular maintenance check-ins or provide a guidebook with information on local attractions.

Step 6: Understand Your Costs

Owning a short-term rental property comes with a lot of upkeep costs. Factor in taxes, insurance, maintenance and repairs, wifi, and contributions to your local tourism boards, among other expenses. Additionally, create a budget to ensure you’re not overspending.

Step 7: Take Advantage of Tax Breaks and Incentives

Depending on your location, you may receive tax breaks and incentives as a short-term rental investor. Generally, these are laws and regulations designed to encourage entrepreneurship, so it’s worth looking into these options.

Step 8: Put a Pricing Model in Place

When setting up your short-term rental, you’ll need to decide on a pricing model. Consider factors such as seasonality, the type of client you’re targeting, and any fees you may charge. You should also factor in things like cleaning fees and damage deposits.


Short-term rental investments can be a great way to make money and live a more flexible lifestyle. But to ensure success, it’s important to do your research and prepare accordingly. A successful rental property includes understanding your objectives, researching your destination, and setting up the rental property and pricing model. With adequate preparation, you’ll be well on your way to seeing a return on your investment.

At Investment.com, we can help you find the best investment opportunities for your needs. Our team of financial experts and advisors can offer valuable advice and insights to help you make the most of your short-term rental investment. Contact us today to learn more.